A 180m² exhibition booth designed for Qatium at Aquatech, the world’s leading trade show for water technology.

As Lead Designer, I developed an immersive brand experience that translated Qatium’s digital-first, disruptive approach into a physical event environment. The booth featured 4K LED walls, a presentation area, product demo spaces, interactive sections, custom graphics, merchandise, and motion content for large-format displays.

The goal was to position Qatium as an innovative pioneer within a traditionally conservative industry. By combining bold spatial design, dynamic visuals, and a cohesive brand system, the booth helped Qatium stand out clearly among established water industry competitors.

Responsibilities: Creative direction, branding, 3D previsualisation, booth graphics, video editing, and motion graphics.

The booth was developed through a multidisciplinary design process combining spatial design, brand storytelling, and motion. I created previsualisations in Blender, explored visual directions using Midjourney, and produced final assets across Photoshop, Illustrator, Premiere Pro, and After Effects.

The following images show the previsualisation stage of the booth design.

Tools: Blender, Midjourney, Photoshop, Illustrator, Premiere Pro, and After Effects.

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